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Facebook launches Facebook for Business

Facebook has launched few days ago a specific platform for companies, Facebook for Business, as reported by The Next Web.  It is a guide that brings together all the different ways a brand, famous or...

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Social Media and Museums: a Sea of Opportunities

Sicily has a huge cultural and museums heritage. Just considering the archaeological area, it almost represents as much as 30% of Italian heritage, but paradoxically it has lost more than a million...

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Martini’s New Campaign: Kisser Casting

Martini, an italian brand known all over the world, launched yesterday its new global campaign Kisser Casting from Rome. Martini represents the italian style in the world and after testimonials as...

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Water for All project: Trivago will donate 1 dollar for each new Like

Trivago, one of the largest hotel price comparison and information website worldwide, just launched the project “Water for All“. By simply liking Trivago’s fanpage on Facebook, Trivago will donate 1...

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Blomming: the new social e-commerce tool to sell wherever on the web

According to many “web gurus”, social commerce is the new trend of digital strategies for many Brands. First of all, what is social commerce? Surely we can say that it is something different from...

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Facebook Cards: From Social to Printed

The line between online and offline is thinner than ever. We often think from offline to digital. Instead, Facebook also can become something “offline”. A partnership between Facebook and Moo, a...

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Brazil goes Social: the Unrestrained Growth of Digital Advertising

The excuse is the launch of the Brazilian version of our agency web site. So, today we talk about Brazil and its unrestrained digital growth. Until a few years ago, Orkut was the most used social...

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Facebook News: Just Launched Global Pages For Brands

A few days ago Facebook announced a new pages structure for global brands, Global Pages. The new structure should be very useful for those global brands with a strong presence in different countries....

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Facebook Paper app: a brand new Facebook experience

While many of us was talking about a likely Facebook decline, Zuckerberg’s big F was preparing a brand new standalone product. Launched last week, Paper is not just an iPhone app, it is a product...

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